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Burton should have to pay for advertising space when you wear the Billboard Beanie—but they don't.

Like roadside signs, the Burton Billboard Beanie sports big-ass block letters visible to anyone within a half mile. Onlookers have no doubt you're rocking quality gear when they see you in this hat. Grab your kit, pull on the Billboard Beanie, and advertise while you shred. *Available for US Shipment Only.