It has a wolf. What more do you need?
I've been wearing this beanie throughout the winter and I like it quite a bit. I have the black one and it's more of a marled charcoal, but it's quite sharp looking. The material is comfy, soft, and stretchy. The only drawback is that it has a short profile so it's hard to really pull the thing down and completely cover your ears, unless you want to un-cuff it, which hides the wolf patch. And, let's be honest here, the real selling point is the wolf patch. It's not quite as awesome as wearing an actual wolf's head on your head but it's maybe sort of the next best thing.