Err, maybe not.
If you happen to find yourself in Pamplona at the right time of year, then you may be running for your life with some really pissed-off animals behind you. Make sure you have the Neff Matador Hat to complete the moment. If you're about to be trampled by a bull, just turn and show the logo in a last ditch effort to save your arse. Maybe the bull will think you're one of them and move on to someone else.