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The start of a new era.

When JF Pelchat and the guys at Now set out to create their flagship model, the IPO Snowboard Binding, they incorporated fairly simple but totally new ideas aimed at improving the riding experience. Now that their vision has come to fruition, prepare to change the way you think about bindings. The Hanger baseplate has a hinge, inspired by the dynamics of a skateboard truck, that acts as a fulcrum to quickly and efficiently transfer energy from edge to edge. The Flushcup highback sits above the heelcup so that the back of your boot is flush with both the highback and the heelcup, which not only improves response, but also gives you the option of riding highback-less for the ultimate surfy feeling.

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Your community contributions

5 5

Longer days at the mountain

  • Familiarity: I've put it through the wringer

I have been on Now since day one and the new Chassis is awesome. They used to run a aluminum disc under foot and now its a fiberglass reinforced plastic. This gives the binding a softer flex and really differentiates the IPO from the Drive. If you are lapping the park and hitting jumps you will love the free flex high backs. They never seem to get in the way yet the offer great support. Skate tech is amazing !! this design enables you to put less energy into your toe /heal. Gives you more energy to crank out tricks with your crew. I like to call them the rocker of the binding world. Technology that makes snowboarding easier..