I saw this in a local snowboard shop and was immediately drawn in by the blinding fuchsia color. The pigment is so saturated it's almost blinding (the pictures on here really don't do it justice). It had been out of stock before, so I ordered it as soon as I saw it online again. I had to have it! Shipping was super fast, it was delivered to my house 36 hours later, just in time to wear to the Real Salt Lake semi-final game. I got tons of compliments from people I didn't even know. Its big enough to push back for the slouchy look, but not so big it will fall off your head. Its chunky and warm, but breathable, too (due to the thick yarn and large knit). I will definitely be wearing this all winter.