I just received my "Beacon" jacket today. I ordered a medium for sleeve 32 - 34 and it fits my frame perfectly. The seam between the shoulder and sleeve are in line with my shoulder (I am 5'9" and a medium frame). The cuff openings are excellent to put your gloves inside them and wrap the cuff around the gloves for those cold and powder days. The color of the red looks even nicer in person. The oxford weave gives it an expensive feel and seems like it would withstand severe abrasions from trees, rails, boxes, etc. What impressed me was that the logo is actually sewn on rather than just ironed on, very classy. On the back left of the jacket I found "special blend" written out in red, which I find gives the jacket a touch of class. The ski pass flash pocket is very nice as you can put your pass in there and still see it. The zippers are buttery smooth and the velcro strips are sturdy. The waist gaiter keeps the jacket tight and does not bulge the jacket, great design. When zipped up all the way it covers the face to the nose, which is great for those brisk winds and blizzards. The goggle pocket was big enough to carry my goggles with room to spare. The media pocket is deep and I especially like the headphone cable outlet so they stay on the inside of the jacket. But I did find one thing that I do not like about the media pocket, there is no zipper. It simply uses two pieces of velcro to hold in your expensive media player, that was a poor design. Bottom line, this is a fantastic jacket and I can not wait to put it through this winter season. If you do not hear any more from me on this product then I still stand behind what was written above. Happy snow adventures and be safe.